PR/Social Media Support

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Social media is the core of any content marketing strategy. Whether you’re looking to generate more awareness to your existing content or develop new content, social media is essential in helping to maximize your reach and defining a voice for your brand. Let’s face it…social media runs the world to many!  At Exact, our approach is to engage and drive the audience. Whether your goal is brand awareness, leads, or increasing website traffic, or just simply to be more engaged socially–Exact will get you there. Our social media team will develop a custom strategy to effectively reach and communicate to your brand’s target audience across all relevant channels including Facebook, Twitter, LinkedIn, Pinterest, Instagram, and YouTube. We leverage each channel’s advertising programs and have years of experience in developing effective social media marketing campaigns across all channels.
Be it across the entire social media mix or the small-scale plans for product launches, we have a well-defined, market-tested process for working with clients on award-winning social strategies. We build a roadmap for success aligning audience, objectives, strategies and tactics in a way that achieves specific, measurable results. 
~Social Media Strategy Development
The Exact team focuses on creating lively and engaged social media communities through editorial planning, content creation, art direction, monitoring and moderation, surprise and delight campaigns, and community building. We work by your side every step of the way. 
~Social Media Consulting
Some brands choose to execute their social media marketing strategies utilizing an in-house team. Those brands choose us as their strategic partner. Our consulting practice works collaboratively with your in-house social media team to develop an overarching strategic direction and measurement plan up front.
~Social Media Brand Posting 
Some people may be too busy to post, or unable to engage effectively while trying to grow and enhance your brand. We are here to support you for the long haul, helping you apply and stay accountable to the strategy in an ever-changing space. We will post on your social media accounts for you, interact with your fan base, encourage and engage socially on on your behalf. 
Social Content Creation/Promotions
The Exact team will create original content for posting, messaging and art development.  The goal of any promotion is to achieve the brand’s business objectives, and a well-planned and executed social media promotion does just that. The right program moves customers through the purchase loop and can turn customers into fans and fans into advocates.

WANT TO JUMPSTART YOUR SOCIAL MEDIA CAMPAIGN? ARE YOU LOOKING FOR SOME CREATIVE DIRECTION? PROVIDE US WITH YOUR NEEDS AND WE WILL GET STARTED.